This was a large Leisure Park operator's request to modernise their parking facilities for customers, making it easier and more flexible for everyone involved. The solution involved reducing the reliance on physical parking meters onsite. By adding intuitive methods to pay via smartphone, often preferred by a younger generation of fun lovers, Smart Parking helped transform the site. This value-added improvement also increased the app-based payments by approximately 300%.
The client also requested that they be given access to the data analytics Smart Parking could provide them about their site. With this new and improved data, they can develop a great deal of business intelligence about the movements within their car park. This in turn, will support their future business decisions.
General Manager | Leisure Park